SOFT SAVING: GEN Z’S SHIFT TOWARD PRESENT HAPPINESS

Soft Saving: Gen Z’s Shift Toward Present Happiness

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success followed an acquainted pattern: make steadily, save aggressively, buy a home, and prepare for retirement. However Gen Z is approaching money with a fresh perspective. Instead of concentrating entirely on lasting accumulation, this generation is prioritizing equilibri

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